Simplyture

Simplyture sold to Autopay Technologies

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The Danish company Simplyture which provides parking solutions has been sold to the parking provider Autopay Technologies.

Simplyture specialises in digital payment systems for the parking industry and has extensive expertise in camera-based technology for number plate recognition. The company was formed in 2015 by the Moesgaard family, who owned Simplyture until it was sold.

Autopay Technologies is a Norwegian parking provider founded in 2013. Today, the business has two million users, 85 million parking spaces and 4,700 cameras. Following the acquisition of Simplyture, Autopay Technologies operates in more than ten European countries.

The acquisition of Bjørnsholm is an important step in Autopay Technologies’ growth strategy and ambition to expand in Europe and provide barrier-free parking solutions.

Accura advised the sellers Simplyture in connection with the transaction.